RIAA Enemy #1: Wal-Mart, Not Kazaa
Kevin Laws: RIAA Enemy #1: Wal-Mart, Not Kazaa:
So while the industry still has the ability to generate initial interest for a hit record, they no longer have the ability to get the message out in dying music stores or capitalize on that interest quickly. This has made it very difficult to create the next Britney Spears. It still happens, of course, but the primary advantage the big music companies had over potential new entrants is disappearing. While file sharing is starting to have a significant impact, it is Wal-Mart that has done the most to damage the RIAA members so far.
